Carbide hobbing improves productivity and cost@ however many questions remain regarding the best application@ carbide material@ hob sharpening@ coating and re-coating@ hob handling@ consistency and optimum hob wear@ best cutting conditions@ and concerns for the initial cutting tool investment. This paper is a case study of a successful implementation of carbide hobbing for an annual output of 250@000 gears@ average lot size of about 200-300 gears@ producing gears of about 150 different sizes and pitches@ with 4 setups per day on average.